✱ Back to Work

Following is a short transcript from my favorite podcast - "Back to Work" (iTunes link) by Merlin Mann and Dan Benjamin. The text sums up just how hard it is to really do something creative. I can directly apply this to my architectural design career. It's easy to design. Chew on this: it's incredibly hard to design something incredible. Not only that, but make that 'incredible' thing that's in a 3d model or in a sketch into something that other people actually get to experience and not get incredibly screwed up and compromised along the way to becoming an actual building. 

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